Creative Design

Why do we design products?

We want to make life easier, we want to build new artifacts that if going to make our children and our children’s children life simple to live.

We need to think about the way we design products and think for not only the present but the future. Therefore, in creation, we must adopt and understand the object in which we are trying to create through visualising its use.

“The design opportunities that would otherwise go unnoticed emerge nor from what people know about or desire for the object, but from deeply pursuing the nature of the object itself.”

“To design something effective, the designer must depart the realm of the human, at least temporarily, and enter the universe of the object.”

Creative design is what we need to produce a better living for the present but to also enhance the future.